A Question of Dignity: Kenyans for KenyaWednesday, September 7, 2011
The race to feed more than 12 million people facing severe food shortages in the Horn of Africa has seen humanitarian agencies make several funding appeals. Donor governments have contributed more than US$1.46 billion out of the required $2.48 billion. So far, so traditional. What has not been counted has been the response of ordinary people in the region to the disaster unfolding on their TV screens. Here is a round-up of some initiatives that have tapped into popular philanthropy. Kenyans for Kenya - One of Kenya's most successful funding drives ever, the campaign aimed to raise 500 million shillings - about US$5.28 million - in one month; that target was reached in 10 days. The initiative then aimed for one billion shillings - $10.56 million - and by 1 September, had collected more than $7 million. The money has been used to send tonnes of food to crisis-affected areas through the Kenya Red Cross Society (KRCS).